Bank Mandiri, Garuda agree on joint promotion
Garuda Indonesia signed an MoU with Bank Mandiri on joint promotion.
The cooperation includes a Buy One Get One Free program for executive class seats at selected international routes and a special price program for domestic and international routes for all Bank Mandiri’s credit and debit card holders.
Garuda marketing director M. Arif Wibowo said that the cooperation was aimed to enhance the synergy of both companies and to increase Garuda’s market share, both domestically and internationally.
“Bank Mandiri has a very large potential market because it is one of the largest banks in the country and it has customers all over the country and overseas,” said Arif.
Mandiri executive vice president of coordinator consumer finance Mansyur S. Nasution said that the cooperation was a strategic move to encourage the growth of credit and debit card transactions.
The Buy One Get One Free program is valid for international routes to Amsterdam, Beijing, Dubai, Hong Kong, Kuala Lumpur, Melbourne, Nagoya, Singapore, Seoul, Sydney and Taipei.
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Tags: joint promotion, Mandiri, Garuda, market share, credit card holders, debit card holders
