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RETAIL BANKING | Tony Chua, Indonesia
Published: 14 Mar 11
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CIMB Niaga’s credit card holders grow 45%

CIMB Niaga’s credit card holders grow 45%

Aggressive push from the lender’s high-ranking officials added holders to 1mn.

CIMB Niaga says its number of credit card customers increased 45 percent last year to 1 million people.

One reason behind the increase was a directive from president director Arwin Rasyid that senior managers, including Arwin, generate new credit card customers, as reported by kontan.co.id on Sunday.

“I have a target of 150 new credit card customers a year,” Arwin said, adding that division heads had to sign up 75 new customers, as stated in a report in Jakarta Post.

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Tags: CIMB-Niaga credit card, CIMB Niaga credit card customers, CIMB Niaga credit card performance

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